PREMIER LIMOUSINE

Designed a logo for a local limousine business. They wanted something very chic, sophisticated, upscale. The idea of this business was sophisticated transportation, so I took the letter "P" and tried to make it say "luxury" and "speed." I like how the lower bowl of the P turns down, comes to a point, and then returns up. Also I like the extra "speed bar" at the center of the "P" and the open space at the left hand side. I'm really happy with this logo. Designed in Adobe Illustrator.

The idea of this business was sophisticated transportation, so I took the letter "P" and tried to make it say "luxury" and "speed." I like how the lower bowl of the P turns down, comes to a point, and then returns up. Also I like the extra "speed bar
Here's the logo in use at a trade show. I didn't design those banners but I like to show how the logo holds up at a distance, etc.
Here's the winning "flying P" logo with some different text treatments.
Here are the 3 original logo concepts that I shared with the client.
Maybe slightly redundant given the simple gold color scheme, but I still like to explore how a logo will look in black & white variations.
Here's the logo in use on the company's website. Although I have done some web design, I didn't work on this particular site, so I'm including this image just to show the logo in action.
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Type graphics